ONLINE > SHOP NOW FOR OUR NEW STYLES AND SAVE 20% UNTIL LABOR DAY!

Now that summer has finally hit Southern California we wanted to share with you our newest styles to hit the nightlife & daylife scene!
We've been hard at work with our designer Jon Phenom over the past year creating some fresh looks for the Fortune 421 line. While we still love making all of the Fortune Originals with the handmade pieces sewn by Mama J, we've also been real excited to offer some graphic design pieces at a lower price point.
We've introduced our new signature logo on some great tri-blend men's T's as well as women's tank tops. We have a couple new Fortune branded T's including the Quill v-neck and the Thrash crew. And to top it off our 5 Year Anniversary T on a burn out white crew with black foil for men & a v-neck for women!
So just before the summer season comes to end be sure to jump online to www.FORTUNE421.com and shop our online store for these hot styles and get 20% off by entering the promo code: SUMMER10
IN STORES > OUR NEWEST STYLES ARE NOW AVAILABLE SO BE SURE TO ASK FOR 421

While sadly a few of our retail stores have closed up shop because of the rough economy, a couple of them are still standing strong! We always appreciate your support on the retail level as this plays a major part in our growth as a clothing line!
For over 15 years the hot spot to shop in Pacific Beach has been RAW Clothing. They've stood the test of time as a unique and stylish boutique with a little something for everyone! So whether your shopping for your newest Fortune 421 T-shirt or wanting to browse the racks for Ben Sherman, 7 Diamonds, Frankie B or Juicy Couture...this is the place to be in PB!
RAW CLOTHING > 940 GARNET AVENUE - PACIFIC BEACH, SD
One of the coolest shops downtown supporting local artists, musicians and designers is Feel it. They've connected with so many thriving young spirits that you can just "feel it" when you walk into the store that you’re going to find something special to take home!