Sale: 20% off & FREE shipping | Discount Code: DEC11
In mid 2011 the creative minds behind the San Diego website DiscoverSD.com began working with our team to create a special edition design that represents our combined lifestyle. DiscoversSD is a popular online portal for visitors to discover all that San Diego has to offer from the residents that live here. After a few meetings it was evident DSD wanted to portray the amazing city that we live in and the electronic music culture that we both support. The final result that we are proud to present is a graphic that combines a DJ playing to an enthusiastic crowd and the beautiful skyline of San Diego in the background.
You can see the 4 styles of this design read more about the collaboration here: www.fortune421.com/p-1066-collabs.html
Anytime this month when you order the DiscoverSD x Fortune 421 Collaborations v-necks or tanks tops using the discount code you will receive 20% off your entire purchase. That's right...anything else you buy at the same time will be 20% off as well and get you free shipping. Use Code: DEC11 here!
We have begun our weekly podcast! The Fortune 421 Radio podcast is everything Fortune delivered to you every Monday.
CLICK HERE: SUBSCRIBE TO FORTUNE 421 RADIO
It will feature guest Dj mixes, new Fortune Music track previews, artist interviews, a 421 events update and more!
Be sure to like us on facebook: Fortune Music facebook
Who will take home the trophy this year?? Sign up your industry team for a shot to be champions!!
For the fifth year in a row Fortune Industries will be producing its Thanksgiving charity fundraiser to raise money for the homeless teens of San Diego and their Thanksgiving dinner. The last four years have gradually raised more and more money by promoting and bringing together the bar & nightclub industry for the annual bowling tournament. Last years fund-raising exceeded $2500 so we are working hard to surpass that this year with your help! With 100% of proceeds going directly to the Stand Up for Kids Organization this truly is a fun way to get involved and give back this holiday season!
The 5th Annual Industry Tournament will be open to all bars, nightclubs, promoters & dj groups to enter a team of 4 players in which they will go up against each other in a two round tournament. Scores of the 4 players are accumulated to get a team score in which the top 6 teams will move on to the championship round and have a chance to win the trophy & prizes. Prizes will also be given away for highest individual scores and those who bowl a TURKEY (3 strikes in a row). The final prize category this year will be best team spirit so start coordinating those outfits! Entertaining the crowd all night will be the The FAM artists on the turntables so be sure to bring you bowling shoes and your dancing shoes.
To enter in to the industry tournament text Jason Herrick at 619.708.0421 with you team name and bowlers names. The entry fee per team of 4 will be $100. If you don't like to bowl but still want to come support this great cause we welcome you to come cheer on your favorite team and just ask for a $10 donation at the door.
We at Fortune Music love to listen to music, play music, make music and anything else you can do with it. We also like to party.
We prefer to listen to music at loud volumes in clubs and at events, but realize that this cannot always be the case.
If you feel the need to keep partying, much like us, but can't make it to the proper party location, head to our soundcloud page and rock out to our music.
We promise to keep it updated with new mixes and tracks, and to keep your party going.
2011 DJ Contest anouncement ... Do you have what it takes to win? We are looking for 8 talented artists to participate in the contest...apply today!!
San Diego, CA. - Fortune Industries is excited to announce its second annual DJ contest taking place at Side Bar Nightclub. Fortune Industries has been producing a weekly event every Thursday night for the last year and half titled “House of Fortune featuring The Fam Artists.” The DJ contest will take place at the beginning of each Thursday night during the months of November and December until they have crowned a winner the week before Thanksgiving.
Fortune Industries has had a long standing relationship with Side Bar since first launching the company with an event held there in 2005. Since then, Fortune Industries has grown into a nationally recognized clothing line, record label and events production company. After Side Bar’s recent expansion and remodel, it was a natural fit for these two beloved companies to join forces to produce a weekly event of house music in the downtown San Diego area.
The night has been built around the launch of The FAM Artists. The FAM is a collective group of house music DJs that are supported and marketed by Fortune Industries. In an effort to foster talented artists in the San Diego area, the idea of a competition was formed to create an exciting platform for new emerging DJs to gain exposure and have the opportunity to break through. These artists will get a chance to see what it really takes to make it in the nightlife industry as a full time DJ, and in the process, The FAM may even find a shining star to join the team like last years winner Kyle Flesch.
The competition will allow for eight emerging artists to perform in front of a live audience at Side Bar and be judged based on crowd response, track selection, overall DJ skills, and the amount of guests brought to the venue. Each week two artists will have two 30-minute sets to try and out shine each other and advance to the next round. The qualifying rounds will take place during weeks one thru four, the semi-finals on weeks five and six, and the finals will take place on week seven, at which point a winner will be crowned!
The winning DJ will be rewarded with a paid headlining spot in a future Side Bar event in January of 2012. On the night of that show, he/she will receive a $50 drink tab as well as a complementary bottle of Vodka for a group of friends. Lastly he/she will receive a Fortune 421 Clothing gift bag worth over $200. Each week during the competitions both DJs will be featured on the flyer and be given a $50 drink tab as well as one Fortune 421 t-shirt. The advancing contestant each week will win a case of Red Bull Energy Drink!
DJs that are interested in entering the contest will need to submit a 30-minute mix, a gig resume and links to websites/social sites before the October 28th deadline. Applicants must have experience performing in the bar and nightclub industry and must play house music to be considered. The details for submission along with the rules and regulations can be easily downloaded at www. fortune421.com/files/djcontest.pdf
Here is what you need to do: Head over to our Facebook Fan Page and like us.
Decisions, Decisions. . . WHAT TO WEAR IN CABO??
This weekend Fortune and Fortune421 Swimwear will be taking a field trip to Cabo San Lucas for A.W.O.L. at the ME Hotel/ Nikki Beach. Don't want to forget to pack what's most important- BIKINIS!!
Take 20% off your entire purchase and we'll also give 4.21% back to charity!
Now that it's going into Fall/Winter 2011 and we've run out of pool parties to set up our pop-up store at we've decided to open up our Fortune showroom for the first time. We had such a great response at the summer events with our new styles that we wanted to continue to offer them to you on a more regular basis. So we are starting 4:21 Fridays and we'll be opening up for retail each week at 4:21pm on Friday afternoon until around 8pm. The address of our Fortune office is 920 E St. #102 San Diego, CA 92101 and we are located on the Northeast corner of 9th & E St. across from the Library.
This summer has been very productive for our Fortune 421 Clothing line as we've added lots of new designs and styles for both men and women. We've also introduced our very first Fortune 421 Swimwear collection which has been getting a great response. We want to offer you some amazing saving on both Clothing and Swimwear so we'll be giving you 20% off your entire purchase during the 4:21 Fridays shopping events. We are also initiating our Share the Fortune program for the Clothing & Swimwear lines in which we will be giving back 4.21% of every purchase to charity.
Here are some additional highlights of 4:21 Fridays:
* Start your weekend with some GOOD FORTUNE and pick up that perfect piece to go with your outfit for the nightclub event you plan to attend!
* Our staff will be on hand to show you our newest designs and give you style tips to create the perfect look.
* Ladies can try on our Swimwear pieces in the privacy of a dressing room in order to find the best fit.
* You can even create your own custom made Fortune Originals pieces hand stitched by Mama J herself.
* Be the first to get your hands on our newest styles and products as we continue to grow our collection.
So .... we welcome you inside Fortune Headquarters to support local fashion, save lots of money and give back to the community all at the same time! We'll see you at 4:21...don't be late!
* INSPIRATION *
We are back and full of life ready to create some new Fortune 421 Swimwear and Clothing. After searching and scouring this ginormous city for new trims, fabrics and inspiration we've come back with a sea of ideas to bring into our next collection. And of course we had a little fun along the way....
CUTE FORTUNE 421 STYLES
If there's one thing we know how do to, it's ending the Fortune 421 summer pool party series with a bang! We were so excited to see all our favs at the Ivy Rooftop this day. We couldn't resist providing you with a few special treats for our final hoorah- sexy bikinis, new Fortune LOVE crop tops & custom screen printed and cut Fortune shirts ♥ ♥ ♥
Fortune LOVE Crop tops in neon pink
Fortune 421 Swimwear- LUXE triangle top and brazilian bottom
Custom Fortune 421 screen printed & cut shirt
Fortune LOVE Crop tops in neon pink and neon yellow
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