We are honored to have swimwear expert Susan of Instyle Swimwear as a guest blogger writing about her favorite Fortune 421 bikini styles for this year!
Top Picks for the 2012 Swimwear Season
The 2012 swimwear season is starting to creep up on us! As an expert on all things swim, I always keep an eye out for new brands and styles, so I was super excited to hear that Fortune 421 has expanded into swimwear. After checking out the new line, I was definitely pleasantly surprised. Check out my favorite styles below.
The first style that caught my eye is the Sangria swimsuit. Although I usually find myself gravitating toward prints, I definitely own my fair share of solid swimwear styles and this colorful bikini is right up my alley. The magenta pink bikini features tangerine ruffle trim detail, which creates a colorful color-block look—a huge 2012 swimwear trend! I love the long triangle top and tie-side Brazilian bottom combo; as an added plus, the bottom’s back ruched detail will help give the appearance of a shapelier derrière, making it the perfect style for ladies with smaller behinds.
Sangria Triangle Top & Brazilian Bottom
Another one of my favorite Fortune 421 swimwear looks is the soft and ultra-feminine Precious bikini. Pastels are making a comeback in both the swimwear and general fashion world this season and I just love baby pink and baby blue together! The striped seersucker bandeau has a sexy sweetheart neckline and looks adorable with the matching moderate swimwear bottom. Both the top and bottom feature adorable pink bow details… how cute!
Precious Bandeau & Moderate Bottom
Finally, I saved the best for last. I absolutely love the Black Betty bikini because of its classic style. The black shirred bandeau and moderate bikini bottom feature an allover black and white polka dot print as well as black chiffon ruffle detail. Little black bikinis and polka dots are both classic looks for swimwear and when married, it creates a truly timeless look for the beach or pool.
Black Betty Bandeau & Moderate Bottom
What are you favorite looks from Fortune 421 Swimwear?
Susan is a blogger for Beauty and the Beach, a swimwear blog by InStyleSwimwear.com. To read more of her tips on styles and trends, check them out today!
We came across these gorgeous pictures featuring our favorite swimwear model, Alexandra Victoria, wearing our Femme Fatale Bikini shot by photographer DREWSHOOTS. We're so excited to be reconnecting with this powerful duo once again for our yearly Fortune 421 Swimwear photo shoot when we head out to Miami for this year's WMC (Winter Music Conference)!




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Mikey Beats of Sleeping Giant Music throws down a great electro mix to get you fired up for this Saturday!
Get tickets to Shamrock 2012 right here: SAN DIEGO SHAMROCK TICKETS!

We are very excited to announce that our Fortune 421 Clothing line will be on the shelves at Fowler's Boutique in Solana Beach California! This store has exactly the style that fits our brand ... a coastal beach look crossed with a downtown fashion forward look!
They do a really great job of merchandising the shelves to give enough options to find the complete outfit or find that one piece to fulfill your wardrobe. They carry a lot of cool brands like Insight, 191, Cohesive, William Rast, WESC, Frankie B, English Laundry and Wildfox! So please stop in to check it out soon and help support Fortune 421 Clothing on the retail level by picking up some new 421 gear!
FOWLER'S BOUTIQUE > 731 S HIGHWAY 101 SOLANA BEACH CA, 92075

This Thursday night join the Fortune Family at Fowler's Boutique for The Art Show! This is their monthly installation of local artists showcasing their work and painting live. On the turntables laying down the beats will be up and coming DJ Hixxen. Hixxen recently was the runner up in our annual DJ Contest and has been making a name for himself from North County all the way downtown!
Through out the event you'll be able to shop around Fowler's amazing selection of clothing and take 10% off your entire purchase. The Art Show is happening from 6-10pm and then there is an after party at Red Tracton's just down the street from the store with more music and drinks!
We recently made a trip to another land of fortune- Beijing, China! We were blown away by everything we saw but mostly by the combination of ancient and modern designs found in their art and architecture. So many beautiful, rich colors and prints in the midst the organized chaos... all which make for good bikini prints!



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“Buckeye Red is THE artist to look out for…. his Production / DJ skill is exciting and refreshing to see! So when you see the name Buckeye Red, you’d better recognize!”
-Donald Glaude

BUCKEYE RED’s “GORE PARK” REMIX CONTEST!
Sponsored by FORTUNE MUSIC x JOJO ELECTRO
YOU CAN WIN: A spot on the remix EP to be Released on Fortune Music, A contract for an Original Track to be Released on Fortune Music & your choice of apparel from jojoelectroclothing.com
1st & 2nd RUNNER-UP: will recieve a spot on the Remix EP for official Release on Fortune Music.
Rules & Regulations
1. Download the remix parts to “Gore Park” from Feb 21st – April 15th, 2012 FREE HERE!
2. Use the Stems to Remix the track into any style - All genres are welcome.
3. Submit your remix to the contest: BUCKEYE RΞD dropbox
4. The submission phase begins on March 1st, 2012 at 8.0oAM EST and ends April 15th, 2012 at 8.00PM EST.
5. All remixes submitted for this Contest become the legal property of Buckeye Red, & Fortune Music. as protection against the release of unauthorized remixes. Upon request entrant will supply Fortune Music, or Buckeye Red w/ 16 bit, 44.100 khz, WAV quality master file of Remix.
6. All trademarks and logos are protected. All rights of the producer and the owner of the recorded work “Gore Park” are reserved. Unauthorized copying, hiring, renting, public performance and broadcasting of this record, remix or remix parts is prohibited.
7. Neither Buckeye Red, Fortune Music, Fortune Industries, Or any Affiliates or Distributors accept responsibility for any damage, loss, liability, injury or upset caused to or suffered by you as a result of entering the competition or winning the prize. Fortune Music, Fortune Industries, Buckeye Red, and their affiliates and Distributors, further accept no liability for any damage caused to any person’s computer or other electronic device relating to or resulting from downloading any materials in connection with this competition.
8. Your submission of a remix in this Contest constitutes your agreement to these Rules.
-GOOD LUCK!

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There's no denying the buzz being created about DJ Slynkee in 2011. With many original tracks released in the past year alone, Dj Slynkee has started to become an electro monster. "Going Back to Cali" (Broken Records), "Grace of God" (Peak Hour Music) with remixes by Donald Glaude, and F**k My Rhythm (Moist Music) with remixes by Carbon Parlour are just a few which have started to become favorites in the electronic dance culture.
Keep on Rollin released on Mighty Moog records with remixes by Scotty Boy & Red, Scooter & Lavelle, & The Venture Bruddaz has been getting rave reviews amongst the world's top djs including Fatboy Slim, Armin Van Buuren, Paul Van Dyk, and Marcus Schultz. With more tracks set to be released later this year, there's no stopping the rise of Dj Slynkee. "Get BlaHsted" which is a full length electro compilation was released in May 2011 on Moist Music and has been a top seller on sites such as Bestbuy.com, Amazon.com and Fye.com.
With a musical transition from being one of the nation's top technical turntablists to exploding onto the global dance music scene, Dj Slynkee is still one of the most talented and versatile djs on the planet.

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Las Vegas DJ, Chris Garcia, has been leading the Vegas afterparty revolution for the better part of decade. If you have been lucky enought to catch him at Drais then you know what type of night he can help provide. This set is packed with some great new house tracks and delivers great energy. Be sure to support his latest track I ROCK ALONE.